Employment
Analytical
Writing
Analytical Writing Sample
Thank you for your interest
in analytical work for our company.
Background: O'Neil
Associates has carefully reviewed hundreds of applications and writing
samples from prospective analysts over the last twenty years. The specific
request contained in this document comes from a careful consideration
of what has proven predictive of success. The only indicator which we
have found to be predictive of the ability to write survey analysis
is extensive prior experience in writing precisely this type of analysis.
While those with a decent background in social science methods and a
flair for writing have sometimes been able to write focus group and
other qualitative reports without much prior experience, we have not
found this to be the case for survey research analysis. Survey research
analysis is sufficiently unique that we have not found even other forms
of quantitative analysis to be terribly predictive of the ability to
write survey analysis. While eagerness ("I'm sure that I could
do that.") is commendable, we simply have not found it to be predictive
of success.
Some of the confusion that we have encountered
in this regard may emanate from our concept of the function of an analyst.
An analyst at O'Neil Associates is a senior-level position that is appropriate
for a candidate with a relevant technical background (usually graduate
work in the social sciences), and sufficient experience such that their
writing has some depth and insight. We know that many firms use the
term "analyst" for a position that is appropriate for a relatively
junior applicant (e.g. a relatively recent college graduate). We find
this generally inappropriate. We prefer to entrust analytical writing
to the most senior of our staff; it reflects the value we put on the
activity.
What we are looking for: So
what do we need to see? The ideal writing sample will be based on crosstabular
analysis and will demonstrate the ability to clearly communicate the
meaning of the most important findings to an intelligent but non-technical
audience. (Our typical clients range from Marketing Managers to CEOs.)
A writing sample demonstrating the ability to communicate effectively
to a literate lay audience is of greater interest than one that demonstrates
advanced statistical proficiency. Our goal is to write clearly enough
that the lay reader will readily understand the meaning of the data
and its implications while, at the same time, presenting analysis that
will withstand the scrutiny of a technically trained audience. We write
for the company CEO but in such a way that if the CEO turned them over
to a Ph.D. statistician, the latter would not take offense.
Ideally, such an analysis would make liberal
use of presentation devices such as graphics, bulleted analysis, and
any other devices (bolding, etc) that make the dissemination of results
as painless as possible for the reader. We are, however, very much looking
for analysis,
not just the recitation of numbers. An analytical report should provide
the reader with themes and patterns found in the data, rather than simply
regurgitating numbers from the tables or charts. While graphs and tables
can support and illustrate analysis, they are not, in themselves, analysis.
Why we need it: We
need to know you can write the kind of analysis we regularly undertake.
The ONLY way for us to know this is to see a relevant writing sample.
We are looking for crosstabular survey analysis: no other type of analysis,
no matter how good it is, has proven to be predictive of the ability
to write this type of analysis. If you do not have a writing sample
of analysis of crosstabular data, you should provide a writing sample
as close as possible to this ideal.
A second writing sample dealing with qualitative
research (preferably, a focus group report) would also be helpful.
Several final points:
-
While
we would be happy to review resumes, references, etc. in
addition to writing samples, none of these are substitutes
for writing samples. Anyone who has done significant relevant work
should be able to provide several samples. (Note: We will sign any
reasonable confidentiality agreement; nearly any client will permit
limited distribution of work samples for the sole purpose of an employment
evaluation. Obviously, you are also free to change identifying information.
We are interested in writing ability, not the content of the report
- as long as we can assess your analytical acumen and writing skills.)
-
Anything
you send should be ABSOLUTELY AND COMPLETELY your individual effort.
(It is impossible to evaluate the individual contribution involved
in any group effort). It is perfectly acceptable if you have consulted
with someone prior to writing
about the nature of analysis that you are going to write. This would
be very much analogous to the way we work here, where you might consult
with a Senior Analyst or others about the general direction of the
writing. For us to evaluate a piece of writing, however, it is absolutely
essential that you certify to us that the piece you sent was not
subsequently edited by anyone for any purpose. When you send
us a piece of writing, please indicate the following quote: "No
one edited this document after I wrote it."
-
Submit
in any Windows version of Word (preferably Word 97 or higher). Any
graphics should be integrated into the file.
-
Please
disable any macros in the file (we have received several viruses this
way).
-
A modest
excerpt of a few pages will suffice (the mass of the document will
not substitute for its relevance or quality). We know exactly what
we are looking for. The more on target the sample, the less we need
to see.
-
This should
be a very simple task for the right candidate: simply send us an excerpt
from the many you have. If this seems like a difficult request, you
may well not have the requisite experience for an analyst. As we have
noted, this is not an entry-level position.
-
Again,
do feel free to send a resume, references, etc, but as discussed above
NOT AS A SUBSTITUTE FOR the sample(s) we need to evaluate what you
can really do.
We look forward to hearing
from you and reviewing your material carefully.
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